Bat’a seeks to centralise worldwide marketing in Prague: report

Worldwide shoe company Bat’a intends to site its global marketing
headquarters in Prague, according to the Czech daily Lidové Noviny. The
new Prague team will be led by the 29-year-old grandson of the founder of
the Czechoslovak shoe empire, Thomas Archer Bata, it added. Bat’a has
hitherto had a decentralised…

Published: 
Thursday, March 23, 2017